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Speakers

Keynote Speaker 1: Madeleine Noland
President, Advanced Television Systems Committee (ATSC), USA
Presentation Time: August 4, 2021, 10:10-10:40AM
Presentation Title: Innovations in the Next Generation TV

Madeleine Noland is the President of the Advanced Television Systems Committee Inc. Widely respected for her consensus-building leadership style, she chaired the ATSC technology group that oversees the ATSC 3.0 next-generation broadcast standard before being named ATSC President in May 2019. Previously, she chaired various ATSC 3.0-related specialist groups, ad hoc groups and implementation teams since 2012.

A 15-year industry veteran, Noland held key technology management and standards roles at Backchannelmedia Inc., Telvue Corp. and LG Electronics.  She received TV NewsCheck’s “2019 Futurist” Women in Technology Award and was named one of 2018’s “Powerful Women in Consumer Technology” by Dealerscope magazine. In 2016, she received the ATSC’s highest technical honor, the Bernard J. Lechner Outstanding Contributor Award. She graduated cum laude from the University of Massachusetts.



Keynote Speaker 2: Qingjun Zeng 
Deputy Director General, China Broadcasting Network (CBN), China
Presentation Time: August 4, 2021, 10:45-11:15AM
Presentation Title: Recent Development in 5G Broadcast in China

Mr. Qingjun Zeng has been the deputy director general of China Broadcasting Network company (CBN), since 2014. His duties focus on designing and building nation-wide cable and 5G wireless networks. 


From 2018, he has been deputy of communication science and technology committee of Ministry of Industry and Information technology, China (MIIT). From 2003 to 2014, he was the deputy director general of science and technology department under the State Administration of Radio, Film and Television (SARFT), focused on nation-wide broadcasting (cable, wireless and satellite) planning and technical standards, as well as radio and wireless TV frequency assignments. From 2004 to 2013, he was the head of the Chinese delegation to ITU-R SG6 and ITU-T SG9.  From 2012 to 2019, he served as the vice chairman of ITU-R SG6.





Keynote Speaker 3: Dr. Yue Zhang

Associate Professor, University of Leister, UK.   
Presentation Time: August 4, 2021, 11:20-11:50AM
Presentation Title: 6G Vision: Bring Reinforcement-learning Into Ubiquitous Network 
for Massive Machine Connections 

Short Bio:
Dr. Yue Zhang is an Associate Professor in the School of Engineering, University of Leicester, UK. He obtained his B.E and M.E degree in 2001 and 2004 respectively at Beijing University of Post and Telecommunications, China. In 2008 he received his PhD degree in Brunel University, UK, where he also worked as a Research Engineer for the EU FP6 project- PLUTO. From 2008, he was a Signal Processing Design Engineer in Microwave Measurement Division-Europe, Anritsu Corp. He was responsible for the RF/IF, digital and DSP design for the measurement instruments for various wireless and broadcasting systems. From 2010, he joined Department of Computer Science and Technology at the University of Bedfordshire, Luton, UK as Reader in Signal Processing. He also worked as a Royal Academy of Engineering, UK, Industrial Fellowship with Aeroflex Ltd. He currently leads EU Horizon 2020 5GPPP project IoRL as the Chief Architect and Deputy Scientific and Technical Project Manager. He is also one of the committee members of EU 5G PPP pre-standardisation and 5G Architecture WG. His research interests are signal processing for 5G wireless and mobile systems, radio propagation model and multimedia and wireless networks. Dr. Zhang currently serves as an Associate Editor for IEEE Transactions on Broadcasting, ITU Journal of Intelligent and Converged Networks and IEEE Access.